Product Details

With over 400 pages, there is nothing like this comprehensive insurance claims marketing manual. It Includes actual Marketing Game Plans created for contractors by author Peter Crosa.

Table of Contents:

Chapter 1: Understanding Insurance Companies, Adjusters & Policyholders

Chapter 2: Improve Your Professional Image

Chapter 3: Preferred Vendor Programs vs. Preferred Vendor Lists

Chapter 4: How to Write Estimates for Adjusters

Chapter 5: Estimating Software

Chapter 6: The Ethics of Promo & Entertainment

Chapter 7: What you Need to Know about Agents

Chapter 8: What you Need to Know about Adjusters

Chapter 9: Marketing Your Services to Claims Adjusters

Chapter 10: Marketing Your Services to Agents

Chapter 11: How to Find an Awesome Marketing Directory

Chapter 12: Exhibiting

Chapter 13: Online Social Networking

Chapter 14: Setting Up the Million-Dollar Marketing Game Plan

Chapter 15: The Million-Dollar Marketing Game Plan

Chapter 16: Include Property Owners in Your Marketing Plan

Chapter 17: Collections

Chapter 18: Surety Bonding

Chapter 19: Residential Case Study

Chapter 20: Commercial Case Study

Appendix A: National & State Claim Assoc. & Websites

Appendix B: Insurance Commissioners

Appendix C: Glossary of Insurance Terms

About the Author

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